Go Forward. Go Stronger.

About Go NoCO

Northern Colorado is extraordinary. Not only are we a great place to live and work, but we are also a highly sought after place to play. It is time for northern Coloradans to celebrate what makes us special and come together to go forward, further establishing ourselves, as the hub of culture, nature, sports and shopping that will increase tourism, boost our regional economy and improve our overall quality of life.

Go NoCO was formed in response to the state of Colorado’s Regional Tourism Act. This act could potentially award us the resources to realize great new possibilities in northern Colorado. Backed by the city of Loveland, the town of Windsor, the town of Estes Park, Larimer County and several private partners including McWhinney, Water Valley Land Company, Grand Heritage Hotels Group and more, Go NoCO’s projects are designed to draw a significant number of new regional, national and international tourists, while also bringing more value to our community. We see this as an opportunity to enhance opportunities for all of northern Colorado by bringing new visitors to the area to experience all that we have to offer.

We are working to enhance our northern Colorado area by adding projects that tie into our family-friendly water and wellness theme. Our projects are:

  • The PeliGrande Resort and Windsor Conference Center: As northern Colorado’s only 4-Star golf resort and conference center, the PeliGrande Resort and Windsor Conference Center celebrates the spirit of the state of Colorado. The PeliGrande offers visitors a high-end retreat oasis with scenic mountain views, luxurious finishes and easy access to outdoor amenities. The 300-room resort hotel also features two full-service restaurants, an upscale lounge, a luxury spa with massage, yoga, stress management and other healing/energizing services, a fitness center, 58,500 square feet of ballroom, meeting & pre-function space and retail services.
  • Stanley Film Center: Set at the footstep of Rocky Mountain National Park, on the grounds of one of America’s most notorious and iconic hotels, the Stanley Film Center will be the permanent home of the horror film genre. The Stanley Film Center will include a world-class 500-seat auditorium, creative classrooms, digital audio and film mixing studios, a sound stage, film discovery center and archive that will exhibit many of the crown jewel artifacts of the film industry, outdoor theater for films under the stars and more. Built and operated in partnership with a star-studded advisory board of filmmakers including Elijah Wood, Simon Pegg and others, the Stanley Film Center will draw thousands of industry leaders, aspiring artists and film enthusiasts, both young and old, from around to world, to educate, create and celebrate the world’s most popular film genre in Estes Park.
  • The Indoor Waterpark Resort of the Rockies: From the originators of family friendly waterparks comes the first next-generation family-friendly indoor waterpark entertainment experience. The Indoor Waterpark Resort of the Rockies is easily accessible and visible from I-25. This extraordinary, one-of-a-kind attraction features a 75,000-square-foot indoor waterpark, 330 hotel room and suites, a 55,000-square-foot outdoor waterpark and more than 20,000 square feet of other indoor attractions in its Family Entertainment Center. The resort includes indoor miniature golf, indoor laser tag, a 3,000-square-foot spa, a 250-seat, 7,500-square-foot restaurant and lounge, a 12-seat coffee outlet on the first floor, 40,000 square feet of ballroom, meeting & prefunction space, 3,000+ square feet of retail space, a fitness room, a business center, a gift shop, a confectionary, and a guest laundry room.
  • The U.S. Whitewater Adventure Park: As one of four whitewater parks in the U.S. and designed to Olympic standards, the U.S Whitewater Adventure Park will bring the complete Rocky Mountain whitewater experience to Loveland and the Front Range with numerous outdoor challenges, world-class whitewater, climbing and other adventure experiences that promote healthy, active, outdoor lifestyles. Located – and highly visible – along Interstate 25 and north of the Budweiser Event Center, the Whitewater Park will center around a 20-acre artificial whitewater river system that offers varying levels of difficulty, and other wet and dry recreational attractions including zip lines, high ropes course, obstacle courses, a canopy tour, climbing wall, canyoneering, children’s play area and team building area. The Whitewater Adventure Park will also contain a restaurant, retail shops, an amphitheater, multi-purpose event space, and a variety of outdoor structures, including bungalows and outdoor patios.
  • If Go NoCO is awarded the RTA from the state of Colorado, its combined attractions will bring substantial tourism and economic benefits to northern Colorado and the state of Colorado including:
    • 423,000 net new out-of-state visitors (NNOSV) to Colorado annually
    • $189.4 million in new state tax revenue over 30 years
    • $128.5 million in new tax revenue for Loveland over 30 years
    • $70.9 million in new revenue for Windsor over 30 years
    • $103.4 million in new tax revenue for Estes Park over 30 years
    • $55.9 in revenue impact for Larimer County over 30 years
    • 2,647 new permanent jobs and more than 4,100 construction jobs
    • $86,119,375 in net new state sales tax revenue from NNOSV in the RTZ

Stay updated on our progress and share your genuine excitement with us.

Go forward. Go stronger. Go NoCO.